Vanilla On Our Own

Final Website

https://vanillaprs.wixsite.com/vanilla - Here is the link to our final website. It contains information about our tour dates, music, photo gallery, social media and many more things we have introduced to publicize our band.

Final Digipak

This is our final digipak for our album Vanilla. 

Evaluation Q4 - What have you used from your audience feedback?

https://prezi.com/view/pqYt1qfuSphLPzJy2Jvf/

This is the link to the prezi in which answers the evaluation question.

Evaluation Q3 - How did you use media technologies in the construction and research, planning and evaluation stage?

Evaluation Q2 - How effective is the combination of your main product and ancillary texts?

Evaluation Q1 - In what way does your media product use, develop and challenge orms and conventions of real life media products?

Evaluation progress

 


Here are some pictures of our target audience watching our music video, they were also answering a questionnaire on the music video. The questionnaire also included questions about our website and our digipak which the same audience answered also.

Focus Group- Video feedback

Here are our target audience answering some questions on what they thought about our music video. We asked them five different questions based on the video and we gained a lot of feedback from this focus group.

What did you like about the music video?- balloons were cool, liked how it was countrified, lots of fun showed the personalities of the band members. This is good feedback because as a group we wanted to come across as fun and loving girls and we also felt that country was a good theme to go with.

Did you see a theme within the music video?- saw a country theme, and also a theme with the balloons. This is also good feedback as we wanted to ensure that there was a clear them throughout the video, this is why we made sure that all of our locations linked in with the countryside, and we also wanted to make sure that we had the theme of pastel colours so we used the balloons as this shows synergy through all of our products.

What genre do you think the video was?- country/ pop. This shows that as a group we portrayed the genre of the video well as country/pop is what the genre of our video was therefore it shows that the video matched this.

Do you feel that the artists suit the video?- yes as the lip syncing was really good looked like the girls were actually singing the song. This again is good feedback as it shows that as a group we were good at acting our roles in the band, it also shows that we were good at the lip syncing and made the video come to life.

What could be improved about the music video?- better editing, more animals. This feedback helps us to know what to do in the future, more animals would have maybe helped to portray the countryside theme even more and also better editing could have improved the style of the video.

By gaining this feedback we got a chance to see what our target audience thought of our video, this was a big thing for us because it was important to see how they found it as it was aimed to people of their age. Due to the feedback they gave, it is clear to see that they enjoyed the music video, this is mainly because they knew exactly what themes and genre we were going for and also they didn't have much to say on how to improve. 

Magazine Article Final

This is our final magazine article, this article was inspired by another by seventeen. This article focuses on information about us as a girl band and what our plans for the future are. 

Billboard Interview

We visited the famous Billboard where we were interviewed and asked questions as a band. As well as these questions which were about our upcoming album and tour, we were also asked to do our best accents. This interview shows how we are a fun and loving girl band. 

Tour Poster

Website Final

The link below will take you to our final website. Within our website, you will find our music, images and videos of our band, as well as merchandise for sale and information about our upcoming tour. 

Link: https://vanillaprs.wixsite.com/vanilla

Music Video draft 4

This is our 4th music video trial, and although there has been a lot of changes and improvement, our audience and us still felt that it wasn't quite how we wanted it to be and that we could achieve more. 

What is successful:

• The video changes on the beat, this looks really good and makes the video more interesting 
• The colours promote the band image well and also incorporated synergy throughout all of the products
• The transitions keep the viewer intrigued and work well when they are used
• The use of editing has brought the boring sections to life

What can be improved:

• The colour correction is not consistent throughout the whole video, makes it look unprofessional
• The use of Vanilla at the start of the clip is a good way of promoting the band however it is hard to read
• The quality of the clip is still very blurred, should try exporting it with different settings
• The editing is used well but again not consistently, should be added in more to give off a better effect
• Some of the faded-out effects simply made the video look of bad quality, I would choose another editing effect   

Editing Inspirations

Firstly....

Whilst editing our music video, we reviewed other music videos of similar genres and we felt that they had some creative ideas in which we were lacking. Therefore, we researched into what makes a music video interesting and what kept the audience intrigued and came across these editing techniques that really engaged us to the music video and we thought they would fit perfectly with the shots that we had put together. 


In our music video we realised that we hadn't included the name of our band or the name of the song. We wanted to make it easily accessible and noticeable that it was our music video therefore took inspiration from Miley Cyrus' video of 'Malibu'. It has the same fun loving vibe that we want to include in our video and also related to the balloon theme that we have included in our video. 

Secondly...

Even though we had included shots of all three of us throughout the video, we realised that at the start of the video we didn't really have any shots where we were all on screen at the same time. Little Mix are a band that inspire us and are very similar to us and in their videos they had included a split screen where each of them can be seen.This would improve our video as all three of us would be introduced as united and it shows how together when we are singing we harmonise and make the song amazing. 

Thirdly...

We felt that we were lacking in inventive transitions and this made the music video look very unprofessional. Little mix have always been a very well respected band and further through their video they included a very clever transition, again showing all of them and promoting their unity. 

Each frame changes to the next singer, introducing the new shot, this makes it interesting and also more fun. 

All of these improvements have helped develop our music video and have also helped to make our video look more professional, also we now feel that the video promotes our group as a girl band rather than just three girls and also this has helped to improve our band image. 

Magazine Article Development

Below are two magazine articles which have been produced, and the final product is still underway. The first image is the closest to the final product, as there were a few problems with the second article. For example, it looked slightly like a poster and not a magazine article, there are no distinctive columns, it is not adapted in comparison to a normal magazine article and finally it had more of the vanilla band image rather than a magazine brand image. Therefore, many changes had to be made too it. 

Tour Poster Research

Tour poster research from SophieChettleburgh1

Synergy Prezi

https://prezi.com/view/l2muoAFH0io33hFSu1S3/- This is the link to the synergy prezi. 

  

Merchandise

This is the merchandise which is available to buy on our website. We were inspired by Little Mix and Fifth Harmon, this is because they are also girl bands who have a similar target audience to us. By having merchandise it allows our fans to be able to show their love for us as a band and also it is advertisement. 

Magazine Article Research

Merchandise Research

Digipak Advert Research

This is our inspiration for our digipak advert. We liked this advert as it had a strong but subtle effect, this is as there isn't a lot of writing due to the pictures being so bold. As you can see the album cover is in the right hand bottom corner and both of the images on the advert link well together. You can then see the name of the album across the picture and then the names of some of the songs included within the album named in the bottom left hand corner.

This is our first draft of our digipak advert, as you can see we have a strong picture of us in the background which is slightly faded, but also it has the magenta tint overlay on it in order to match the Rihanna one as best as possible, but also to match our synergy colour of pastel pink. As you can see our advert almost matches the one of our inspiration, we have tried to make our album cover look like a stamp in the middle of the page in order to make it stand out and be bold. We also then have our logo at the top which stands out, and also both of the pictures link well together due to the outfits and the scenery around them.

Photo Shoot

Scene Inspirations 3

Balloons are generally associated with fun and special occasions, this is why when we saw Selena Gomez's video using the balloons we knew that we wanted to include them in our video. The balloons then became a big part of our video and our other products especially the colours we used. 

Scene Inspirations 2

As a band we wanted to include country scenes into our music video such as the barn, the hay and the corn field, we felt that incorporating these scenes into our video would give our audience connotations on what genre our video was. The sun setting on the corn looked really good and gave an intense effect on our video. 

Scene Inspirations

Taylor Swift's previous band image was country with a bit of pop which is the same as ours. In all of her old video she portrays a good image for herself and therefore sets a good example for younger girls, this is something which as a band we also wanted to try to do. We took inspiration from this scene of hers by introducing our faces to the video in a similar way, we did this of a mid shot of the upper body. 

Digipak Feedback

This is the first draft of our Digipak, we wanted to bring across a fun, enthusiastic and friendly vibe whilst also using synergy to encompass all of our media together. 

In the feedback we were told that - 

It was good because: 

• It links in well with all of our other medias 
• The colour scheme works well - its bright and colourful so will attract our target audience( 12-30)
• The pictures were cute 

It was bad because:

• The images seem squashed, they should be squares 
• The CD isn't a circle shape which is should be - again it has been squished 
• We are missing the writing of the production company on the back and a list of the songs 
• The "Vanilla by Vanilla" should be all across the band - it would look more interesting 

Interview Research

This is a presentation of the planning of our interviews, it was important to plan what we were going to give away to our fans because we didn't want them to know too much as we wanted some parts to be a surprise. 

Teaser Video

This is a 30 second teaser video of our music video, we have released this in order to keep our fans following us, and also to give them an idea on what the official video is going to be like. It was important to us to release a teaser as we felt that we wanted to allow our fans to spread the word about our new video and also we felt this may help us to gain new fans. 

Digipak Analysis

Digipak Photoshoot

  
 

These are some of the images from the photo shoot which we did for our digipak. The pictures show the fun and loving side to us girls and we really wanted to ensure that our fans could see this through the images. We also wanted to incorporate our theme of country into our images. 

Tour Poster Research

Tour poster research from SophieChettleburgh1

Signed Tour Poster

Website Feedback from teacher

Music Video Draft 3

This is a third draft of our music video, the feedback we got on this was that some parts of the lip sync are slightly out of time, we have now changed this to correct it. We have also received feedback from our teacher when she watched this video, she suggested:

•  We need to sort out the contrast and brightness with the majority of the shots to ensure they are all equal.
• We need to test out different ways to merge the split screen together (near the end of the video) to make us look less segregated when Renae is singing "sticks and stones".
• We need to go over all of our cuts between each shot to see if we can match them up more significantly with the beat of the song. 
• We need to cut out bits of video where the camera jitters EG pip on the tractor. 
• Remove the footage of pip walking away from the camera. (2:01)
• Rearrange some of the single shots so that the same person isnt next to eachother after each cut. EG pip walking on the logs and pip in the corn field (1:47)
• Zoom out the shot where Sophie hits the girls on the head.
• Contrast majority of the shots.
• Pan next too the wooden panels is too boring.
• 2:50- lip sync is out.

Final Magazine

This is our final copy of our magazine cover, we have taken into consideration all of the feedback that we gained from our teachers and our classmates and created this new one. We decided to have balloons on the cover to create an element of synergy throughout our products as we have these in the video and also the digipak. 

Website Progress

 Website Draft 1:

Website Draft 2:

 

 

Due to feedback that we gained from our class mates and our teachers, we decided that our website needed some colour and we decided to go for a pastel colour theme. We also changed the tour dates page We also added some more merchandise onto the website and we added the song onto it.

Digipak Research

Album Covers

Firstly, as we were performing and creating the video in the style of country music we went about researching different country albums so we found a variety of different country albums and a few other as well to get a range and make sure we had enough research to get our own digipak to a high quality. These are the different ideas we had.

Lyric Breakdown

Lyric breakdown from englefieldf11

Social Media Updated Posts

Group Reflection

Our group work really well together, this is mainly due to being close friends and in the same friendship group. We have certain job roles for each of us, Pip and Sophie are the main editors in the group, Ale is in charge of creating the website so this means editing all of the merchandise, adding on the social media accounts etc., and I am in charge of the digipak.  We all share the same role of adding things onto our social media accounts and also us three girls share the same role of singing throughout the video, whereas Ale was the director of the video who gathered all of the footage.

Digipak First Draft - Feedback

This is our first draft of our digipak, this has been created over the last week. We have shown both of our teachers and also our class mates and we have then gained feedback form them on what we need to change and also what is good about our Digipak.

Feedback given:

Top left image is too squished and looks out of proportion.
Why are all of them wearing the exact same outfit in each image? If they are in double denim they should wear this in the video as well. 
I like to theme of the balloons and this creates synergy throughout the products.
The CD looks too artificial. 
Need the writing for the production company on the back with the list of songs. 

Gif Sneak Peek

We decided to create a Gif for our fans as it gives a sneak peek to our music video and we feel that this will keep our fans loyal to us a as a band and to keep wanting to follow us until; the video is released.

Logo Alterations

Here are two example of our logo, as you can see we have changed the I in Vanilla from a guitar to now a microphone, the reason that we have done this is because we got feedback from our classmates which said that the guitar doesn't match due to it not being in our video. However, we all felt that the microphone matched as we are all singers therefore the microphone matches ur album the best. We have chosen to use both colours throughout our promotional work, such as our digipak, magazine and tour poster.

Second Draft

This is the second draft of our music video, you can see the difference in this from our first draft and the progress that we've made. Since our first draft, we have had another shooting day where we filmed some more footage which allowed us to have some more add in clips into the bits of the video. We also brought in the theme of the balloons within this shoot which we felt was a cute idea for our video and made it more fun.

Some things we need to work on are:

 We need to sort out the contrast and brightness with the majority of the shots to ensure they are all equal.

We need to test out different ways to merge the split screen together (near the end of the video) to make us look less segregated when Renae is singing "sticks and stones".

We need to go over all of our cuts between each shot to see if we can match them up more significantly with the beat of the song. 

We need to cut out bits of video where the camera jitters EG pip on the tractor. 

Remove the footage of pip walking away from the camera. (2:01)

Rearrange some of the single shots so that the same person isnt next to eachother after each cut. EG pip walking on the logs and pip in the corn field (1:47)

Zoom out the shot where Sophie hits the girls on the head.

Contrast majority of the shots.

Pan next too the wooden panels is too boring.

2:50- lip sync is out.

Feedback from class mates

Story Board

Recent Social Media Posts

Here are some of the recent posts that we have done on our social media accounts, we feel that it is important to keep our fans up to date on how the music video is coming along, and also to keep them up to date on where our next meet up is.

Teaser Music Video

This is a teaser of our music video, as you can see we have quite a lot of footage however we do have some blank spots where we feel we need to add some more fun shots in rather than just lip syncing. Also, we feel we may need to get some more footage to add into the blank spots.

Song List Research

We have analysed 3 different albums and their song lists, of which we have received ideas from the type of titles of songs on these particular albums. Two of these belong to women individual artists, and another to a group of singers, however all are recognisable in the type of songs as they correspond to the type of album it is.

Ariana's "My Everything" album is straight away noticeable that a lot of her songs were inspired by a time in her life where she maybe had relationship troubles. Typically you would think it to be about a break up that she experienced and she is reminiscing on events that mean a lot to her. Her album name is also the title of a song which she spoke out about to be dedicated to her Grandad who unfortunately passed away.

Dolly Parton's album "Better Day" has an uplifting image with the colours and text used, however the title of the songs relate the genre of country; which is inspiring for our band Vanilla, and it is clear these songs are in someway representing her journey and events within the industry as well as past times she experienced with others that she considers as important. These titles particularly inspired as; being within the country genre but also being influenced by country as well as other times within her life of events, which is the approach we wish to take.





Little mixes album is slightly different as these songs will be a representation of all of the group of girls as individuals and the journeys they have experienced together; this is something which we want to incorporate into our track list as this is something which we like and want to be represented as. 


Our songs on our album represent us as a group as well as individuals and express the journeys and events of which we have experienced together as a band. We really wanted to use a country theme across all of our products as this was our theme and genre, especially the titles of our songs. A lot of songs are empowering and express us as bold unique girls.

Cross Media Task

As you can see from this music video the colours black and blue are used throughout, there are no other colours within this video and this shows that he wants to maintain the same theme throughout all of his videos and branding.

 

 

 

 This is another video of Ed's where you can see that again the colours blue and black are used again, this is also the same concept as the other video I have shown as it is just an animation video, this is good to have released because it shows the synergy and also it is a little teaser before the official video was released.  

 

 

 

These are screen grabs from Ed Sheeran's website, you can see from these images the synergy with the colour blue and black. You can also see that the text is the same throughout the website as well as on the album covers. There are also divide signs within the merchandise images and this again is synergy as this sign is also on the album cover. The same font is also used on the website, the album cover and within the music video, this is another example of synergy within his work.

 

This is the teaser trailer for Ed's new album 'Divide' the key features that you can see form this trailer are the colours which are going to be sued throughout so again this shows good synergy and how he has been consistent with this. Also you can see the divide symbol which is used on the album cover and which represents the album. Also within this teaser trailer you can see the lyrics to some of the songs within the album. The best key feature is Ed himself holding a sign saying when the music is being released, this would have made more of an audience as it was him himself therefore more fans would have liked and watched this trailer and would have spreaded the word more about his album coming out and would have bought it or pre ordered it.

 

This is one of Ed's album covers, as you can see the divide sign is used again within this and also the same shade of blue and black is used again. By using the same colours and symbols throughout his website and album covers, this shows the unity of his brand. I think that the most important element on this album cover is the divide symbol, mainly because the album is called divide therefore it links in with that, then the album is blue and black which is the main colours throughout all of his videos, website and album cover.